SPRING / SUMMER 2020
FASHION | project management, branding, motion & graphic design
Diplomacy is a luxury streetwear brand based in New York & London envisioned by creative director Eric Archibald.
The Spring / Summer collection is meant to inspire states of play & disrupt the social status quo. As the sole in-house content creator for the brand, it was my responsibility to manage the visual identity across all platforms & applications.
Although the collection is predominantly designed by the creative director, I injected a handful of styles that I designed to round out the offering.
In addition to setting up and tearing down, my main responsibility for trade shows was to generate and manage various sales and marketing assets to aid the sales team.
digital invite for Project Las Vegas
While at Diplomacy, I was also responsible for defining and maintaining both voice and presence for web. Below are a few examples of social media campaigns that enriched the brand's Instagram. The SS20 collection also brought about a refreshed landing page for web.